MEO
Martech Engineering Optimization

An extended engineering arm to keep your martech stable and optimized

Who’s always last in line for IT resources? The marketing team.

Common obstacles your in-house marketers and engineers encounter regarding any martech stack

In-house marketers

In-house engineers

Not having technical issues fixed in a timely manner results in a loss in consistent growth

Decrease in Productivity

Technical issues can slow down or even halt marketing activities, leading to a decrease in productivity. This can result in missed deadlines, delayed campaigns, and loss of revenue.

Missed
Opportunities

Technical issues can prevent marketers from taking advantage of timely opportunities, such as trending topics or real-time customer engagement.

Damage to
Brand Reputation

If technical issues cause problems with customer data, such as incorrect personalization or privacy breaches, it can damage the brand's reputation and erode customer trust.

Loss of
customers

Consistent technical problems can frustrate customers and drive them away from the brand, resulting in loss of revenue and decrease customer lifetime value.

OUR APPROACH

Extended engineering arm for your ongoing martech development, maintenance, and optimization

Scope of Work

Technical
Consultation

Implementation
Service

Integration
Service

Migration
Service

Solutions
Monitoring

Project
Management

Domain of Work

Integrations/
Plugins

Journey/
Automation

Data

Platforms/
Tools

Code

Landing Pages/
Microsites/ Web

WHY CHOOSE US

We have a big team of engineers working in martech for a decade with experiences in 80+ platforms/ integrations

Our engineers specialize in building pristine martech/adtech environments for marketers to work in, resolving technical issues quickly and accurately, and troubleshooting hard problems that cause persistent pain.

We are always on the standby and ready to chime in for help at any time with any engineering issues. 

 

We’re the only one in the market be able to work across all kinds of technology, and if it’s new to us, we can learn it very quickly.

 

More about our services

Technical Consultation

• Technical Documentation Creation
• Technical Tracking Plan Creation
• Investigation & Research
• Technical Troubleshooting
• Technical Consultation

Integrations Setup & Optimization

• New Integrations
• Fixing Integrations
• Custom Integrations

Platforms Migration & Training

• Platforms/Tools Migration
• Platform Training

Data Migration & Segmentation 

• Data Sync / Import
• Data Setup & Maintenance
• Data Segmentation
• Data Extensions / Queries in SFMC

Code Implementation & Maintenance 

• Code Implementation
• Code Maintenance

Journey / Automation Optimization 

• Journey / Automation Consultancy
• New Journey / Automation
• Fixing Journey / Automation

Web Development & Optimization 

• Web Maintenance
• Landing Page Creation /
Maintenance
• Microsites Creation / Maintenance
• Dynamic Personalization Creation (SFMC)
• Dynamic Personalization
Maintenance (SFMC)

Technical Check-Up & Maintenance 

• Health Check & Monitoring
• Monthly Reporting & Analysis

Let’s skip the line!